Top Nav

 

Tag Archives | webinars

How to Use Webinars to Market Your Course Without Giving Away All Your Content

How to Use Webinars to Market Your Course Without Giving Away All Your Content

[guest post by Yoneco Evans]

Webinars continue to be a staple of how many online entrepreneurs market their courses and digital programs.

That’s because webinars, when done well, are effective. They promote your courses in a more natural way, letting audiences experience you in action, while also giving them a glimpse of the content that’s to come if they sign up for your full course or program.

But for a webinar to convert viewers into course registrants, it has to be more than an infomercial or marathon marketing pitch. It still has to provide value through engaging and useful content.

And that brings me to a common question that I get from course creators: how do I use webinars to market my course without giving away all my content?

Continue Reading · 11
Why You MUST Stop Focusing On "What You Want To Teach" In Your Webinar

Why You MUST Stop Focusing On “What You Want To Teach” In Your Webinar

[guest post by Breanne Dyck]
When you start thinking about your next webinar, what’s the first question you ask?

Is it, “What should I teach?”

If so, I’ve got bad news for you: that’s the wrong question. In fact, trying to figure out what you want to teach — whether you’re creating a webinar, a course, a blog post or a social media campaign — is the fastest way to sabotage your results.

Continue Reading · 2
webinar attendance

What if no one shows up? 5 tactics to boost live webinar attendance

You’ve come up with the perfect topic for your webinar, outlined a presentation packed full of great information for your audience, set up the registration system, triple-checked the tech and put together a fabulous pitch but all you can think about is: what if no one shows up?!

I totally understand — I’ve been there! The great news is there are some very simple tactics you can use to boost your webinar attendance numbers.

Continue Reading · 18
4 golden opportunities to connect with your webinar audience you might be missing

4 golden opportunities to connect with your webinar audience you might be missing

Webinars are powerful list-builders and sales tools, absolutely. But there’s another aspect to live webinars that I didn’t expect when I first started doing them: they connect you with your audience in a new, very tangible way.

Think about it — there are very few other opportunities in your business when a non-client will give you their (mostly) undivided attention for an hour, right?

So we need to make the most of this HUGE opportunity — by providing really useful content and by maximizing the opportunities the audience has to interact with you.

Continue Reading · 11
how to choose a great webinar topic

How to choose a great webinar topic

The topic of my first webinar came about pretty much by accident. I mentioned a problem I could see many business owners struggling with (setting up their Facebook Business Pages and worrying about doing it “wrong”) to my business coach and she said, “Ooh, you could do a webinar showing people exactly how to set up their Pages.”

It had never even occurred to me that I could simply set a Facebook Page up in real time, talking through the different settings and best practices as I went, and that would be a webinar. It was so simple.

The truth is we don’t always realize the things we already know that would make a great webinar topic. In fact, you probably have at least 5 webinars worth of knowledge in your head right this second!

Don’t believe me? Get out a pen and paper or pop open a Google doc and let’s brainstorm together.

Continue Reading · 17