I hear complaints pretty much DAILY about Facebook and how the algorithm changes are “keeping businesses from reaching their fans” and how you can no longer be successful on Facebook unless you “pay to play” and take out Facebook ads.
I've shared how I feel about the panic (hint: I think it's overblown). Yes, Facebook has made some changes. Yes, there is more competition these days. But I still wholeheartedly believe Facebook is a valuable place for businesses to engage with their audience. (I rarely pay for any Facebook advertising and over a third of my traffic and nearly half of my newsletter subscribers come from Facebook).
So when I ran into Brandon Wagner sharing his amazing success on Facebook in a group of business owners we are part of, I immediately asked him if he'd be willing to share his story and his exact strategies with us.
And lucky for us, he generously said yes and I sat down to chat with him not once, but twice. (Because a tech mishap on my end caused my recording to cut out after only 2 minutes the first time…doh!)
Brandon is the inventor and owner of Easy Garden Bag and his Facebook Page is barely a month old. He currently has 1,075 likes and a whopping 1,364 people ‘talking about this'.
And he hasn't paid for a single Facebook ad since he threw away about $8 in the very early of days of his Page.
In our jam-packed conversation Brandon shares:
- the exact strategy he has used to grow his Page so rapidly,
- where he goes to find all the great content he shares on his Page, and
- the 3 key places on your Facebook Page you should be taking advantage of to turn your fans into subscribers
Notes from our chat:
- Easy Garden Bag Facebook Page
- Easy Garden Bag website
- Brandon's '12 Days of Facebook' audio
- 12 Days to Facebook Fame website
I'd love to hear from you
Did you enjoy this interview? What was your biggest takeaway? If you have any questions, please ask away in the comments!
And if you found it useful, please pass it on to some fellow biz owners using the Facebook, Twitter and Google+ buttons right below.